When I originally started writing this book I fully planned on calling it Sorry, Not Sorry. And, yes, I was basing that title on a Demi Lovato song. In fact, I’d go so far as to say that the song was the impetus for this entire book.
Imagine, if you will, the late summer of 2017 when I first heard this jam. It was a sunny Monday morning. I know it was Monday morning because my entire staff was dancing around our conference table, pumping themselves up for our weekly kickoff meeting. And I know it was sunny because it was summertime in Los Angeles—the exorbitant property taxes ensure that the climate will never fall below a balmy seventy-three degrees.
We always dance it out before big meetings because it brings up our energy and gets us in the right headspace. Each week (to keep things fair) we rotate the role of house DJ, the person on our team who gets to pick our pump-up music. That summer, the entire staff (besides me) was under twenty-eight, so it was a millennial box of chocolates—you never knew what you were going to get. On that particular Monday I heard the song for the first time.